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$199.00An especially sleek and lightweight prime, the FUJIFILM XC 35mm f/2 is a 53mm-equivalent lens offering a natural, normal-length field of view with an especially portable design. The lens incorporates a pair of aspherical elements to reduce spherical aberrations and distortion in order to achieve high sharpness and accurate rendering. A stepping motor autofocus system promotes quick, quiet, and accurate focusing performance and the rounded nine-blade diaphragm contributes a pleasing bokeh. This simple feature-set fits perfectly with the lens's petite design that makes it an ideal every day, walkaround lens. Learn More
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$199.95Share life's beautiful moments with the INSTAX MINI EVO from FUJIFILM. This innovative hybrid instant camera features 10 lens effect options and 10 film effect options, giving you up to 100 different ways to instantly create your own unique 2 x 3" photographs. You can experiment with vivid colors, add softness to the focus, adjust the exposure, alter the white balance, and even select a macro mode when the situation calls for a close-up.
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$199.99
The compact Spypoint Link-Micro-LTE 10 MP Cellular Trail/Game Camera, Grey, Pack of 2 delivers images from the field straight to your mobile device. Simply open the free app on your smartphone or tablet to learn what's happening on your property or hunting grounds. You get a pair of two identical gray cameras that give you the flexibility to cover more ground and get more information on game movement and population versus a single camera.
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$199.99
The compact Spypoint Link-Micro-LTE 10 MP Cellular Trail/Game Camera, Verizon, Grey, Pack of 2 delivers images from the field straight to your mobile device. Simply open the free app on your smartphone or tablet to learn what's happening on your property or hunting grounds. You get a pair of two identical gray cameras that give you the flexibility to cover more ground and get more information on game movement and population versus a single camera.
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$299.9523-69Mm equivalent
First electric-powered zoom Lens for the x mount
Minimum working distance of just 5cm, ideal for clear close-up shots.
Approx 4.8 oz (136G)
Compatible with all x series cameras Learn More -
$299.9523-69Mm equivalent
First electric-powered zoom Lens for the x mount
Minimum working distance of just 5cm, ideal for clear close-up shots.
Approx 4.8 oz (136G)
Compatible with all x series cameras Learn More -
$349.00
Out of stock
Dedicated to the FUJIFILM X100F digital camera, the silver WCL-X100 II Wide Conversion Lens broadens the original lens's field of view by 0.8x to offer a wider, 28mm equivalent focal length. This add-on lens is designed to maintain the optical performance of the original lens, and the X100F camera body also recognizes when the conversion lens is attached and displays matching frame lines when working with the optical viewfinder. Learn More -
$349.00
Out of stock
Dedicated to the Fujifilm X100, X100S, X100T, X100F, or X100V digital camera, the silver TCL-X100 II Tele Conversion Lens narrows the original lens's field of view by 1.4x to offer a tighter, 50mm equivalent focal length. This add-on lens is designed to maintain the optical performance of the original lens, and the camera body automatically recognizes when the conversion lens is attached and displays matching frame lines when working with the optical viewfinder. Learn More -
$349.00Dedicated to the Fujifilm X100, X100S, X100T, X100F, or X100V digital camera, the black TCL-X100 II Tele Conversion Lens narrows the original lens's field of view by 1.4x to offer a tighter, 50mm equivalent focal length. This add-on lens is designed to maintain the optical performance of the original lens, and the camera body automatically recognizes when the conversion lens is attached and displays matching frame lines when working with the optical viewfinder. Learn More
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$349.95
Out of stock
The WCL-X100 II is a dedicated wide conversion lens that multiplies the fixed focal length by approx. 0.8x, converting it to 28mm (35mm format equivalent). Learn More -
$399.00
Out of stock
Continuing FUJIFILM's series of compact, portable primes, the black XF 16mm f/2.8 R WR is a 24mm-equivalent wide-angle lens, well-suited to landscape, nature, and architectural shooting. Its f/2.8 maximum aperture balances size and speed, and is suitable for working in available lighting conditions while also limiting the overall size and weight of the lens for everyday use. The optical design features two aspherical elements to reduce distortion and spherical aberrations in order to produce greater sharpness and accurate rendering. A Super EBC coating is also used to control flare and ghosting for improved contrast and color fidelity when working in bright and backlit conditions. Complementing the optics is a stepping motor, along with an internal focusing design, which provides quick and especially quiet focusing performance. Additionally, the lens is weather-sealed to suit working in inclement conditions. Learn More -
$399.00
Out of stock
Achieving the perfect balance between size and performance, the black XF 35mm f/2 R WR from FUJIFILM is an elegant normal-length prime featuring a compact profile and apt image quality. Two aspherical elements are used in the optical design to reduce distortion and spherical aberrations in order to produce greater sharpness and accurate rendering. A Super EBC coating is also used to control flare and ghosting for improved contrast and color fidelity when working in bright and backlit conditions. Complementing the optics is a stepping motor, along with an internal focusing design, which provides quick and especially quiet focusing performance. Learn More -
$399.00
Out of stock
Covering short- to medium-telephoto focal lengths, the black XC 50-230mm f/4.5-6.7 OIS II from FUJIFILM is a 76-350mm-equivalent zoom suitable for working with a range of distance subjects, from portraits to sports. Its optical design includes one aspherical element and one extra-low dispersion element, which help to reduce a variety of aberrations in order to produce a high degree of sharpness, clarity, and color accuracy. A Super EBC coating has also been applied to individual elements to control flare and ghosting for increased contrast when working in strong lighting conditions. Learn More -
$399.00
Out of stock
Covering short- to medium-telephoto focal lengths, the silver XC 50-230mm f/4.5-6.7 OIS II from FUJIFILM is a 76-350mm-equivalent zoom suitable for working with a range of distance subjects, from portraits to sports. Its optical design includes one aspherical element and one extra-low dispersion element, which help to reduce a variety of aberrations in order to produce a high degree of sharpness, clarity, and color accuracy. A Super EBC coating has also been applied to individual elements to control flare and ghosting for increased contrast when working in strong lighting conditions. Learn More -
$399.00Continuing FUJIFILM's series of compact, portable primes, the silver XF 16mm f/2.8 R WR is a 24mm-equivalent wide-angle lens, well-suited to landscape, nature, and architectural shooting. Its f/2.8 maximum aperture balances size and speed, and is suitable for working in available lighting conditions while also limiting the overall size and weight of the lens for everyday use. The optical design features two aspherical elements to reduce distortion and spherical aberrations in order to produce greater sharpness and accurate rendering. A Super EBC coating is also used to control flare and ghosting for improved contrast and color fidelity when working in bright and backlit conditions. Learn More
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$399.00
Out of stock
Sporting a slim and portable form factor, the XF 27mm f/2.8 R WR from FUJIFILM is characterized by its updated exterior design and versatile 41mm equivalent focal length for everyday shooting. Now featuring a weather-sealed construction, this wide-normal prime also incorporates a manual aperture ring for intuitive and tactile exposure control, however an 'A' position can also be used for camera-based settings adjustments. Learn More -
$449.00Designed as a compact, walk-around prime, the silver XF 23mm f/2 R WR from FUJIFILM is a versatile 35mm-equivalent lens characterized by its f/2 maximum aperture that strikes and ideal balance between portability and speed. The optical design features two aspherical elements to reduce distortion and spherical aberrations in order to produce greater sharpness and accurate rendering. A Super EBC coating is also used to control flare and ghosting for improved contrast and color fidelity when working in bright and backlit conditions. Complementing the optics is a stepping motor, along with an internal focusing design, which provides quick and especially quiet focusing performance. Additionally, the lens is weather-sealed to suit working in inclement conditions. Learn More
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$449.00
Out of stock
A sleek short telephoto prime for FUJIFILM X-series mirrorless cameras, the silver XF 50mm f/2 R WR offers a 76mm equivalent focal length to suit a variety of applications, including portraiture and still lifes. The lightweight design and bright f/2 maximum aperture benefit working in low-light conditions and also afford a high degree of control over depth of field for selective focus techniques. The optical design features one aspherical ED element, which controls distortion and color fringing for sharper, clearer results throughout the aperture range. Learn More -
$449.00
Out of stock
A sleek short telephoto prime for FUJIFILM X-series mirrorless cameras, the black XF 50mm f/2 R WR offers a 76mm equivalent focal length to suit a variety of applications, including portraiture and still lifes. The lightweight design and bright f/2 maximum aperture benefit working in low-light conditions and also afford a high degree of control over depth of field for selective focus techniques. The optical design features one aspherical ED element, which controls distortion and color fringing for sharper, clearer results throughout the aperture range. A Super EBC coating is also used to control flare and ghosting for improved contrast and color fidelity when working in bright and backlit conditions. Complementing the optics is a stepping motor, along with an internal focusing design, which provides quick and especially quiet focusing performance. Additionally, the lens is weather-sealed to suit working in inclement conditions. Learn More -
$449.00Designed as a compact, walk-around prime, the black XF 23mm f/2 R WR from FUJIFILM is a versatile 35mm-equivalent lens characterized by its f/2 maximum aperture that strikes and ideal balance between portability and speed. The optical design features two aspherical elements to reduce distortion and spherical aberrations in order to produce greater sharpness and accurate rendering. A Super EBC coating is also used to control flare and ghosting for improved contrast and color fidelity when working in bright and backlit conditions. Complementing the optics is a stepping motor, along with an internal focusing design, which provides quick and especially quiet focusing performance. Additionally, the lens is weather-sealed to suit working in inclement conditions. Learn More

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